Concept Visuals & Art Direction

Creative / Charity

We’ve worked with many departments at Macmillan over the years. Whilst Head of Visual at a Charity Marketing agency before K8, James was instrumental in the complete revamp of the Worlds Biggest Coffee morning, including the Logo, the fundraising pack, posters, photoshoots… even designing the infamous cupcake stand!!

We’ve also revamped their walking and cycling campaigns. K8 worked on everything, from the top-level branding of the events, the name and proposition, right through to the delivery of fundraising packs, training guides, online presence, supporter emails and more. This was a fantastic opportunity to work on two major mass fundraising events with incredibly broad appeal and K8 made the most of it with a truly inspiring suite of creative solutions.

We also art-directed concept visuals to help Macmillan bring to life a retail partnership idea. Working with Macmillan to identify their needs, K8 mocked up a look and feel and used our illustrator to bring them to life. What else better to sell in a vision. A picture speaks a thousand words after all! And these stunning visuals were the result.

You’ve both been amazing in getting the products to where they are …
I really value the work you and Kate have put into Macmillan over the past few years.

Hannah Redmond, Head of National Events Marketing at Macmillan